Post Shareable Content

If you want your fans to share your content online, try thinking about what they love to share in real life! People share things to connect, experience and interact with friends. So try sharing content that awakens their curiosity, amuses them, emotionally moves them, helps or challenges them. Don't expect fans to share content that is not worth sharing, even if they adore you!

Check Your Inbox Regularly

Facebook Timeline came up with a new and more personal way of communicating with fans through the inbox. Check it regularly and make sure to answer as most of them as you can and in the shortest period of time. They rely on your Facebook page to help them out with any questions they have.

Quality writing is an aspect of marketing some small businesses may overlook, but it's arguably one of the most important. Quality content, shows that your business is professional and has attention to detail. A website with well thought out written content, expertly crafted to appeal to your prospective clients, shows your small business or organization is professional in communication customer service.

There's more to quality content than just grammar and spelling. Effective written content presents your message clearly to your customers in a way that's interesting and appropriate for your industry. Effex Agency will write great content customized for your audience. Whether it's a quick sales pitch, blog post, social media content or an in depth article, we have the skill to write exactly what you need.

Blogging and Social Media

More and more customers are learning about and choosing businesses through social media. Even more are using Facebook and Twitter to keep up with business and brands that they like. To take advantage of this trend, your business or organization needs to be creating regular content. The content needs to be interesting, something your social media followers will read and share.

Our expert content writers know what gets attention on the social web. Let us find the strategies that work for you to keep existing customers coming back and bring in new ones for the first time.

Content for Search

Quality content is becoming more and more important for good search engine ranking. Google is constantly working on their algorithms to make "gaming" the search results more difficult.

So forget sketchy search engine optimization tricks that promise the world. Creating quality content that people want to share will always be a sure way to dominate search results. Amazing content is not all you need for people to find your business when they search, but it's a very strong foundation.

You’re a small business owner. You work to offer the best service to every customer. You have a great small business website built by a local Melbourne Florida web designer and a page on Facebook and Twitter. You’ve done everything you need to get business from the web and social media, but what are you doing to keep on top of it?

Last week we looked at a few ways to improve local search standing for your business. This is such an important topic for Brevard small businesses, we wanted to show more ways to get an advantage over your competition in Google local search.

At Effex Agency we spend a lot of out time talking about social media and search engine marketing for our Melbourne, Florida small business clients. We often hear about how overwhelming it can be to do even basic research. Articles are written every day by countless blogs and websites on the ins and outs of being seen on the web.

Don't be overwhelmed, and definitely don't give up in frustration. Regardless of your budget, personal computer knowledge or the nature of your business, there are things that will work for you online. Just keep these tips in mind.

When you're writing content for your blog or the news section of your Melbourne, Florida business website, getting your content shared on social media platforms - like Facebook and Twitter - is your major goal. To get your message out and secure a good spot on search engine result pages, your new page being shared widely is critical.